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Nike Women's Move Mix

The Nike Women’s category wanted a web application that could empower women with custom tailored playlists. The Move Mix web app partnered with Spotify to create custom playlists to pair with daily activities. 

(Roles: Lead Visual and UX Design)
Agency: The Brigade
Site: nikewomenmovemix.com

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  By modifying genres, activities, intensity, and playlist length the user can interact and watch their playlist adjust in real time. When the music is just right, they can save the playlist and get their move on. The UI is simple and clean, with just a small pop of electric blue. The use of line icons adds a playful feel.

By modifying genres, activities, intensity, and playlist length the user can interact and watch their playlist adjust in real time. When the music is just right, they can save the playlist and get their move on. The UI is simple and clean, with just a small pop of electric blue. The use of line icons adds a playful feel.

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